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Bass Fishing Lures

Learn More About Bass Fishing Lures


Bass Fishing Lures: Crankbaits, Jerkbaits & More

Get ready for your next fishing excursion with bass fishing lures from DICK'S Sporting Goods. Explore dozens of bass fishing lure styles, including soft bait, crankbait, jerkbait and other appealing designs.

High quality bass fishing lures are essential for any angler who wants to attract the popular fish. DICK'S Sporting Goods offers a tremendous variety of lure styles from trusted brands such as Strike King®, Lucky Craft®, Reaction Innovations®, Bill Lewis Lures®, Gary Yamamoto Custom Bait® and many others. Lifelike appearance, realistic movements, and solid craftsmanship make these lures effective and easy to use. For a wide range of light and heavy bass lure designs, be sure to browse the bass fishing lure collection available at DICK'S Sporting Goods.

Find the right lures for your next fishing trip or shop all fishing gear and tackle from top names in the industry.