Berkley Gulp! Alive! Swimming Mullet Soft Bait

Berkley Gulp! Alive! Swimming Mullet Soft Bait is rated 4.6 out of 5 by 84.
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Berkley Gulp! Alive! Swimming Mullet Soft Bait
Berkley Gulp! Alive! Swimming Mullet Soft Bait
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guaranteed for delivery
by Dec 24. details.

Guaranteed Holiday Delivery

Let our no-worries policy put your shopping stress at ease this holiday! Purchase eligible items and choose the appropriate shipping option at checkout. Your order's arrival on or by Monday, December 24 is guaranteed - or it's FREE! See details below.

Legal Terms & Conditions

  • For orders where delivery is not made or attempted by end of day on Monday, December 24, 2018, for the eligible item(s), we will credit your account in an amount equal to the purchase price of the item(s) in accordance with this offer
  • Please note, credits are not automatically applied to your account and must be requested
  • To request your credit, call Customer Service at 1-855-821-6911 starting Wednesday, December 26, 2018 thru 11:59 PM PT Thursday, January 3, 2019
  • Please note that this promotion may be terminated or modified at any time without notice
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  • All shipping costs are the responsibility of the customer
  • This program applies to:
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    • Guaranteed for Holiday delivery
    • Delivery Methods: Orders received and cleared credit authorization before 11:59 PM PT on Tuesday, December 18, 2018, for Standard Shipping, before 11:59 PM PT on Wednesday, December 19, 2018, for Expedited Shipping, or before 9:00 AM PT on Thursday, December 20, 2018, for Express Shipping
    • Orders shipped to a valid address in the contiguous United States
    • Attempted delivery on or before Monday, December 24, 2018, satisfies this offer
  • This program does NOT apply to:
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Product Information:

Berkley ® Gulp! Alive! ® Swimming Mullet Soft Baits present themselves with realistic swimming action and authentic look and feel to make them a natural in saltwater. Stored in Gulp! solution, these soft plastic baits absorb and hold flavor and scent for longer than normal soft plastics, making them consistently potent each time they hit the water. Recharge them in the solution between each use for the best performance.


  • Ideal for all saltwater species
  • Natural presentation in action, scent, and taste
  • Irresistible swimming tail action
  • Length: 4 in.
  • Weight: 12.5 oz.
  • Brand: Berkley
  • Country of Origin: United States of America or Imported
  • Style: GAPSM4


Rated 5 out of 5 by from Heaven scent This is truly the best artificial bait I have ever used. The 'magic gravy' is stinky and I can imagine the scent trail it must leave in the water. This is my go to bait for summer flounder here in the Northeast. Just about everyone at the piers and beaches has them on hand. Realized not just flounders are attracted to these, you can catch almost everything with it, including - Puffer fish, Porgies, Stripers, Blues, Sea Robins, and who knows what else. Not only are they proven to catch fish but its nearly impossible lose it from bait stealers, and you can cast them as hard as you want without it flinging off your hooks like if you used real bait like Spearing/minnows. Great product!!
Date published: 2012-06-15
Rated 5 out of 5 by from Berkley Gulp Alive Swimming Mullet The Berkley Gulp Alive Swimming Mullet is the most versatile lure in my tackle bag. It's scent and action attracts the fish to the business end of your line. The baits are very durable and I catch several fish per bait. When your done fishing or you want to change baits you just take the bait off the hook and put it back in the jar and the gravy will recharge the bait with scent. These baits work well with leadhead jigs, bucktail jigs, Carolina rigs, dropshot rigs and Alabama rigs. I stoped using live baits and other soft plastics after I tried the Berkley Gulp Alive Swimming Mullet, It's that good.
Date published: 2012-06-05
Rated 1 out of 5 by from Ruined my fishing experience Let me tell you!! This has got to be the worse artificial bait for beer drinking I've ever come a cross. Last weekend we decided it would be a good day to take the boat and drink in the bay while jigging. Let me tell you, every 5mins or so we'd have to set our beer down and pull in a flounder. Had I known this was flounder crack I would have bought something else.
Date published: 2018-06-12
Rated 5 out of 5 by from Sadly disappointed Purchased the Gulp Mullet soft bait in a liquid jar. (first time user) After getting the jar home I opened it and then peeled back the top sealer about an inch. I replaced the jar lid and placed the jar in my soft tackle bag. the next day I smelled a fishy odor. The oil had leaked out into my bag. I went on line and notified Berkley with the idea they would replace the oil. They sent me an E-mail to purchase a bottle for 8.95 + another 7.90 for S/H.I then called their toll free number and left a msg. They never returned my call. I don't think I'll be buying any Berkley Gulp produces in the very near future. This is no reflection on Dick's. I never told them about the problem until now. And I will still deal with them.
Date published: 2013-07-23
Rated 5 out of 5 by from Gulp 4” Swimming Mullet Soft Bait Great product that delivers results. I use tandem rigs that couple Gulp with live baits on separate hooks. The Gulp produces as many if not more hookups than the live baits. White produces more catches with Chiretrouse running a close second for both Flounder & Striped Bass aka Rockfiish here in the Mid Atlantic, Chesapeake Bay, & it’s tributaries. Dick’s pricing beats all other sources after much on-line research.
Date published: 2018-01-23
Rated 5 out of 5 by from Can't leave home without it! Dick's has consistently had the best prices on GULP! products. I have yet to receive my rebate check from Berkley but 50% off - can't beat it. Plus, this is the first time/place I ever saw the 4" mullet in the "juice jar".I've caught fish w/just a 1/4" nub of this product tipped on a hook. My boat's console is loaded w/GULP! products of all kinds - and Dick's consistently has the best prices anywhere. I would never say it out-fishes live bait but when you're in a hurry or you can't trap live minnows, it comes awfully darn close!
Date published: 2013-06-11
Rated 5 out of 5 by from catch all best soft lure that i have used, the choise if you can only use one lure this is the one.
Date published: 2015-03-31
Rated 5 out of 5 by from FLUKE, ROBINS, HACKLEHEAD OOOhH MY!!! I HAVE USED THIS ON BOATS, DOCKS ALL OVER LI. I HAVE CAUGHT MANY KEEPERS WITH THIS BAIT. Hard to find in some stores by the larger jar. When smller fish are around (snappers) tails are chewed off... but all in all I have caught fluke, summer flounder, striped bass, sea robins and even an ugly hacklehead ( better known as an oyster chomper) Eww... anyways if you like get get bites its worth the money. I get more hits with Gulp than live bait. Highly rexommended!
Date published: 2014-09-09
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